Planning is a lot like exercise . . .we all know we should do it, but
many of us never quite get around to it.
We know we'd feel better. We know the results would be terrific. But
we never take the time to do it. And the longer we wait, the harder it
gets. Then, when we finally do try it we wonder why we didn't start years
ago.
One reason people start to exercise is that they see the results of
not doing it. They look heavy. They feel tired.
When organizations don't plan, the symptoms are just as real. But organizations
do not realize that the cause of those symptoms is lack of planning. Perhaps
if your organization recognized these danger signals, it would put the
time and effort into planning that it really needs. What are they?
A Sense of Being Overwhelmed
"We needs better systems," is the refrain of many groups that feel overwhelmed
by all that they need to do. "We need to take a time management course."
Often what a group really needs is not a better system but better clarity
about its direction and priorities. With that clarity it will be able
to get done what it most needs to do.
A Sense of Being Fragmented
In an organization with this symptom, people feel disconnected from what
others in the organization are doing. They don't know how their work relates
to the work of other people. They ask, "What are we all about? What does
this all add up to?"
A Sense of Staleness People no longer feel inspired. Rather than energize them, their
jobs drain them. They wake up at two in the morning and wonder if they
are making any difference.
A Yearning for Honest Evaluation
"What we need is some measure- ments of our effectiveness," is the typical
comment. But usually the reason a group is having trouble evaluating its
work is because it hasn't gotten clear about what it wants to accomplish.
Once it does, ways of measuring its effectiveness becomes obvious.
Chronic Financial Chrisis
This is a big one for many nonprofits. To get out of the crisis, most
organizations think they need more money. Their funders think they need
better financial management and controls. But most groups with this problem
know how much money they have . . . or, more likely, how much they don't
have. Yet they begin new projects anyway, and every project seems all
important. The real problem is not the absence of financial controls but
the lack of priorities developed through a tough planning process.
Feeling Boxed-In by "Funding Realities
" A group with this feeling has usually been deciding what it can
get money to do. It begins to go after whatever money is available without
considering whether the resulting project is very relevant to the organization's
mission. An organization that finds itself with lots of separate projects
better ask itself if these projects are the result of a well planned strategy.
..or if they are simply a melange of projects created because a funding
source -- or some individual -- wanted them.
Swamped by the Need to Be Responsive
Some organizations can't say no . . .to their constituency, staff, funders.
They try to respond to everyone. The result is that they do a little bit
of everything, but nothing very well. Certainly an organization should
respond to its constituencies, but some organizations respond blindly
without deciding whether the requests are important in keeping with their
purpose.
"If Only There was More Money, Yhings
Would be Okay".
Often an organization will come to us only wanting our fund-raising help.
What we often find is an organization that is struggling financially because
it has not been able to communicate clearly what it's about and where
it's going. Usually this is because it doesn't know what it's about and
where it's going.
A lot of internal conflict
Sometimes conflict within an organization is caused by real differences
over its direction. Often people think the conflict is the result of personalities,
when in fact, the underlying cause is a lack of clarity about what an
organization should be doing. Even when the cause is personality conflict,
simply sitting down and thinking about what you are trying to accomplish
together can be extraordinarily healing. Going through a planning process
can heal many things besides personality conflicts. It can give an organization
a tremendous infusion of energy. But, like exercise, you'll only do it
when you're aware of the current problems and costs caused by lack of
planning. Hopefully, by knowing what the common danger signals -- and
costs -- of poor planning are, you'll begin to see that planning is just
what the doctor would order.